Made with Love| A maker space for Parents
Using design research techniques:
Understand what motivates people keep some objects forever.
Organize these users observations and develop a point of view about “products that get better with age” and the aesthetics, materials, manufacturing processes and details of what makes these products so valuable.
Apply this POV to the redesign of a simple consumer product that is currently unsustainable.
Prototype that product.
Validate this POV with another round of user interactions (test).
After ideating on several products that could be reimagined as a more sustainable design through our POV statement, we landed on the idea of children’s clothing.
For each prototype iteration, we defined the question that we hoped to answer by having users interact with our prototype.
V1: “Do people find value in keeping a piece of themselves close to them throughout their lives?”
In V1, we found that people weren’t really excited about the DIY aspect of this solution (going home and stitching alone was not enticing), and keeping parts of their own clothes was not exciting either. For V2, we shifted to the idea of a community:
V2: “Do people find value in developing a community of sharing?”
V2 seemed like it had more traction than V1, but we were still missing something crucial. We weren’t getting rich feedback in the user testing of our prototype, and I realized this was due to two issues: 1) our product needed to be more of an experience than a storyboard, and 2) we needed to make our question more open-ended so that we were not assuming the user’s value in community.
V3: “What does ‘a community that shares’ mean to you?”
Eureka! The V3 prototype iteration was a hit.
Prototyping the experience of a maker space for parents and their children was exactly what I needed to get rich data. One of the most interesting takeaways from this experience was watching how excited parents got at the prospect of teaching their children values or lessons on social responsibility. Lessons in clothing fabrication, indicator tags showing where clothes have come from, and a story tracker linked to the customer’s donation history (and where those clothes have gone in the world) were good triggers for this.
Click the button below for more details on the results!